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Brand Activation

Info

Studyportals connects with students, universities, and partners through a wide range of initiatives, campaigns, and events. Each serves a distinct purpose and audience, while contributing to how the wider brand is experienced and recognised. The challenge was to give these activities a clear identity without fragmenting the established brand. Across recurring initiatives, sub brands, and promotional work, the focus was on balancing creative flexibility with consistency, allowing each communication to feel relevant to its context while remaining recognisably Studyportals.

Year

2026

Client

Studyportals

Skills

Brand Activation / Campaign Design / Print & Digital

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WHAT WAS DELIVERED

The work translated Studyportals’ identity into a broad range of physical and digital brand applications, from exhibition booths, roll-up displays, banners, and brochures to campaigns and digital advertising. Business cards, stickers, custom chocolate packaging, advent calendars, and cookbooks extended the brand into everyday interactions and more personal moments of engagement. Each application was developed around its audience, purpose, and production requirements, with a consistent visual language connecting the work. Together, these materials demonstrated the identity’s flexibility across formats while reinforcing recognition at every point of contact.

WHAT WAS DELIVERED

The work translated Studyportals’ identity into a broad range of physical and digital brand applications, from exhibition booths, roll-up displays, banners, and brochures to campaigns and digital advertising. Business cards, stickers, custom chocolate packaging, advent calendars, and cookbooks extended the brand into everyday interactions and more personal moments of engagement. Each application was developed around its audience, purpose, and production requirements, with a consistent visual language connecting the work. Together, these materials demonstrated the identity’s flexibility across formats while reinforcing recognition at every point of contact.